Making a Web Site Sticky
By Linda Blew Carlson
People have shortened attention spans and less patience. If
you don’t get them in the first few seconds, you lose them! You can either
build a terrific web site -- or just end up with ‘click throughs.’
The answer is not to use further high tech tricks like automation or
cool sounds, but to make your site appeal to the individual.
Great sites “individualize” their message
A new discovery called ICTech® (I see tek) tells us that people are born with an
automatic response to information. They feel good and understand clearly
when they use this inborn response.
The way your brain was born to respond to input of any kind is called the Natural
Style. Research shows that 92% of the thousands tested have changed their in-born
response to one they thought worked better, a Learned Style.
Changing the Natural Style to a Learned Style causes stress. So 92% of the people
who view your site are under stress or pressure. The truth is that they really
prefer to receive information in a way that fits their Natural Style instead of
heaping on more stress and pressure. Five Natural Styles
There are three (3) basic styles and two (2) combination styles. You only have
to work with the three basic styles since combination styles are always using
one of the basics at any given time.
Click here to learn more
about these styles and to read more articles Sticky Rules Making your web site sticky for all three styles is not difficult; answer the questions what, why, and how, and you’re covered. Working with the following three points will cover 100% of the viewers of your site regardless of nationality, race, age or gender.
~ ~ ~ ~ http://www.ictech-works.com |
